Journey to the ends of the Earth: Nissan and Chris Ramsey embark on an all-electric Pole to Pole expedition

Journey to the ends of the Earth: Nissan and Chris Ramsey embark on an all-electric Pole to Pole expedition

Nissan Ariya is soon set to embark on a world-first all-electric driving adventure from the magnetic North Pole to the South Pole in partnership with British adventurers, Chris and his wife Julie Ramsey. The daring Pole to Pole expedition, set to depart in March 2023, will see the Ramseys and their team in a Nissan Ariya e-4ORCE travel over 27,000 kilometers across several regions and continents, with temperatures ranging from -30⁰C to 30⁰C. Chris and Julie  will be the first people to drive from pole to pole in a vehicle of any type as he makes his way from the Arctic through North, Central and South America, before crossing to Antarctica.

The route will negotiate some of the world's most extreme, brutal, and yet beautiful scenery. From snow-covered glacial landscapes to treacherous mountain climbs and vast desert dunes; Pole to Pole driven by the Nissan Ariya will take followers through breath-taking and uncharted territory.

Chris and Julie Ramsey will lead the charge, taking a specially modified Ariya e-4ORCE on the adventure of a lifetime. The expedition will also demonstrate the progressive capabilities of e-4ORCE, Nissan's most advanced all-wheel control technology that strikes a balance between powerful performance and unprecedented control, providing confidence, comfort, and control.

Chris Ramsey, founder of Pole to Pole, commented: "Our mission is to show that electric vehicles can tackle the harshest of environments – from the bitter cold of the poles to the hot and humid jungles of South America, and illustrate that they are exhilarating to drive whilst meeting the daily demands of drivers around the world. It's fantastic to see such an important and innovative global brand partner with our expedition."

This isn't the first all-electric expedition for Chris Ramsey. He's been adventuring in electric vehicles for over a decade. In 2017, he and wife, Julie, became the first team to complete the Mongol rally in an all-electric vehicle. The pair travelled over 16,000 kilometers through multiple locales over 56 days in his own Nissan LEAF.

In preparation for the freezing Arctic and Antarctic conditions, Ramsey's expedition Nissan Ariya e-4ORCE has been modified with a custom rugged exterior fit for the trek across extreme terrain, including upgraded wheels, tires, and suspension. The modified vehicle was recently unveiled in Iceland. A second, unmodified Nissan Ariya e-4ORCE will act as a support vehicle throughout the Americas.


"Daring to do what others don't, Nissan and the team of extreme pioneers at Pole to Pole are pushing the limits of electric mobility, accelerating towards a cleaner, safer, more inclusive world. In undertaking and completing this ambitious expedition, we hope to reach and inspire action in others all around the world, demonstrating the prowess of electric vehicles and speeding up adoption as part of the solution to reducing global emissions", Clíodhna Lyons, Region Vice President Product and Services Planning, Nissan AMIEO.

Nissan aims to increase the adoption of EVs and move towards a cleaner world in support of Nissan Ambition 2030, the company's long-term vision to empower mobility and beyond with electrification as a central focus. Follow Nissan and the Pole to Pole team on this journey in a bid to raise awareness of the Climate Crisis and the role electric vehicles can play in reducing carbon emissions.